J. Cole Goes Django in New Video for G.O.M.D.

While Kendrick Lamar’s new album, How to Pimp A Butterfly, continues to get its due praise for not only showing that hip hop, but true artistry with meaningful lyrics and not just ratchet dance beats is still relevant, let’s not forget his equally talented counterpart, Mr. Jermaine Lamarr Cole.

Cole’s album, 2014 Forrest Hills Drive, was full of tracks that touched on the struggles of growing pains, particularly those of  youth in poverty, although many others can relate.

The video for his latest single G.O.M.D, shows an interesting interpretation of the song’s lyrics. In the video, Cole stages a rebellion on the plantation with his fellow slaves (yes…he was a house negro). When asked about the meaning of his video, he eludes to the fact that blacks and others in poverty or who deal with oppression are still modern day slaves, weighted by now “invisible shackles” such as debt, corporate racism and racial profiling.

Take a look at the video below and let us know what you think?

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